Michelle Madhok is an entrepreneur on Collective-E | Learn more about Michelle Madhok

Online Shopping Expert Michelle Madhok, Founder and CEO of SheFinds Media, has worked with top online content producers for over a decade. Prior to founding SheFinds Media in 2004, Madhok held positions at AOL and CBS.

SheFinds.com and sister site, MomFinds.com, aim to make online shopping easy and fun for busy women by highlighting only the best pieces and prices.

The fundamental SheFinds business model has proven to be highly scalable as the company continues to expand.

Madhok’s media career began in at CBS where she took the lead in building CBS.com into a major portal. In 1998 Madhok moved on to AOL as group director where she led a team in creating what became the world’s largest online women’s channel. In 2004, she left AOL to start SheFinds Media.

Madhok has appeared as an online shopping expert in several print and online publications, as well as on ABC, CBS, NBC, PIX and others. She earned a BS from UC Berkeley and MS from Northwestern.